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Dublin: 10 °C Tuesday 24 April, 2018

#ASAI

# asai - Saturday 14 April, 2018

From TheJournal.ie When is an Instagram post an ad? Advertising body wants to clear up confusion Influencers

When is an Instagram post an ad? Advertising body wants to clear up confusion

The ASAI held an event this week for bloggers and influencers.

# asai - Wednesday 7 March, 2018

From TheJournal.ie Groupon rapped on knuckles for 'misleading' exclusive beauty product deal Advertising Standards

Groupon rapped on knuckles for 'misleading' exclusive beauty product deal

The coupon company issued an offer for a beauty ‘mystery gift’ which failed to specify how many items a customer would receive.

# asai - Tuesday 6 March, 2018

From TheJournal.ie Complaint partially upheld about 'Despicable Me' Sky ad Broadband

Complaint partially upheld about 'Despicable Me' Sky ad

The ASAI also upheld a complaint against Lidl in relation to a competition it ran.

# asai - Monday 18 December, 2017

From TheJournal.ie Slap on the wrist for Eir after it misleadingly advertised sports channel bundle for €1 ASAI

Slap on the wrist for Eir after it misleadingly advertised sports channel bundle for €1

In order to avail of the €1 add-on deal, customers would have to purchase a broadband and TV bundle.

From TheJournal.ie Complaint upheld after UCD student asked to pay almost €500 more in fees than advertised ASAI

Complaint upheld after UCD student asked to pay almost €500 more in fees than advertised

Outdated fee information had been listed on UCD’s School of Medicine website.

# asai - Saturday 23 September, 2017

From TheJournal.ie Complaint about 'misleading' online ad for Cork IVF clinic upheld ASAI

Complaint about 'misleading' online ad for Cork IVF clinic upheld

A complaint about a radio ad for the same clinic was also upheld.

# asai - Friday 22 September, 2017

From TheJournal.ie Bank ad ordered to be changed after child shown wearing puffy jacket in car seat Car Trouble

Bank ad ordered to be changed after child shown wearing puffy jacket in car seat

AIB was found to be in breach of the advertisers’ code.

# asai - Thursday 21 September, 2017

From TheJournal.ie Watchdog rules against Nissan ad that showed sister standing up to brother's bully Ads

Watchdog rules against Nissan ad that showed sister standing up to brother's bully

It did not, however, find the ad was gender stereotyping or that the images were inappropriate.

# asai - Friday 28 July, 2017

From TheJournal.ie There's been a surge in complaints about Irish 'influencers' plugging products Backlash

There's been a surge in complaints about Irish 'influencers' plugging products Exclusive

Three times the amount of complaints have been received so far in 2017 compared to all of last year.

# asai - Friday 21 July, 2017

From TheJournal.ie The UK is cracking down on gender stereotyping in adverts - what about Ireland? Equality

The UK is cracking down on gender stereotyping in adverts - what about Ireland?

A report was released this week calling for stronger regulation of adverts in the UK.

# asai - Saturday 24 June, 2017

From TheJournal.ie Ad which claimed homeopathy treatment helped children with autism overcome symptoms banned Homeopathy

Ad which claimed homeopathy treatment helped children with autism overcome symptoms banned

The Advertising Standards Authority of Ireland (ASAI) made the ruling against Almond Homeopathy this week.

# asai - Thursday 18 May, 2017

From TheJournal.ie Love Irish Food has to stop 'misleading' ads that say its brands use Irish ingredients Marketing

Love Irish Food has to stop 'misleading' ads that say its brands use Irish ingredients

It followed a complaint over salmon from Scotland that bore the group’s logo.

# asai - Friday 5 May, 2017

From TheJournal.ie Complaint upheld after man is surprised Lidl jumper is only 3% cashmere Fine Knit

Complaint upheld after man is surprised Lidl jumper is only 3% cashmere

The “classic and elegant” jumper cost €16.99.

# asai - Thursday 4 May, 2017

From TheJournal.ie Slap on the wrist for Meteor after Three complains over 'more than you can eat data' ad No My Data Is Best

Slap on the wrist for Meteor after Three complains over 'more than you can eat data' ad

Three had claimed that it had the superior data offer, and that Meteor’s advert was misleading.

# asai - Sunday 26 February, 2017

From TheJournal.ie Firm behind the Insure My websites slapped on the wrist over fake testimonials Dodgy Reviews

Firm behind the Insure My websites slapped on the wrist over fake testimonials

Insuremymotorbike.ie was taken down after the complaint was lodged.

# asai - Wednesday 22 February, 2017

From TheJournal.ie Lidl is in trouble for advertising 'fresh' fish which actually came from Namibia Something Fishy

Lidl is in trouble for advertising 'fresh' fish which actually came from Namibia

The complaint related to Lidl’s InisMara brand of fish products.

# asai - Tuesday 21 February, 2017

From TheJournal.ie A number of the 'I Want To Get Cancer' ads can't be shown again Irish Cancer Society

A number of the 'I Want To Get Cancer' ads can't be shown again

The ASAI made the ruling today.

# asai - Sunday 19 February, 2017

Affiliate deals: The hidden way influencers are making money from your online shopping

What you should know before you click on those product links.

# asai - Tuesday 24 January, 2017

From TheJournal.ie Irish bloggers will now have to declare when they're promoting a product in their posts Counting The Cash

Irish bloggers will now have to declare when they're promoting a product in their posts

The ASAI aims to ensure that all marketing is easily identifiable from independent editorial content.

# asai - Monday 19 December, 2016

From TheJournal.ie Loophole allows Eircode to run adverts which falsely imply codes save lives Denis Naughten

Loophole allows Eircode to run adverts which falsely imply codes save lives

The advert, which ran on both television and radio stations, claimed an Eircode would help emergency services “find you faster”.

# asai - Friday 16 December, 2016

From TheJournal.ie Complaints upheld against Carphone Warehouse's 'Pro-Choice' adverts Sensitive Topic

Complaints upheld against Carphone Warehouse's 'Pro-Choice' adverts

The initial response to the adverts was negative, and they were pulled by Carphone Warehouse shortly afterwards.

From TheJournal.ie Complaint upheld after children were fined for riding Luas for free Park And Ride

Complaint upheld after children were fined for riding Luas for free

The children misunderstood a message that advertised free park and ride facilities.

# asai - Wednesday 30 November, 2016

From TheJournal.ie New rules for businesses who want to call their food 'artisan' or 'natural' Misleading Labels

New rules for businesses who want to call their food 'artisan' or 'natural'

The guidelines aim to stop consumers being misled by marketing terms.

# asai - Friday 4 November, 2016

From TheJournal.ie 1916 exhibition should have alluded to Hunger Strike section, says advert regulator Sinn Féin

1916 exhibition should have alluded to Hunger Strike section, says advert regulator

The ASAI ruled that this advertisement should not be used in the same format again.

# asai - Thursday 3 November, 2016

From TheJournal.ie Sprite ad saying "she's seen more ceilings than Michelangelo" ruled sexually exploitative ASAI

Sprite ad saying "she's seen more ceilings than Michelangelo" ruled sexually exploitative

The ad campaign was featured on two Irish websites.

# asai - Wednesday 28 September, 2016

From TheJournal.ie Vodafone bull ad branded "disgraceful" for making light of "very dangerous animals" Cow-ards This post contains videos

Vodafone bull ad branded "disgraceful" for making light of "very dangerous animals"

The Advertising Standards Authority found the ad to be in breach of their guidelines.

# asai - Tuesday 19 July, 2016

From TheJournal.ie "You wanna feel?" - Complaints that this Opel ad is 'sexist' have been rejected Nice And Warm This post contains videos

"You wanna feel?" - Complaints that this Opel ad is 'sexist' have been rejected

Regulators say the ad was ‘light-hearted’ in nature.

# asai - Thursday 21 April, 2016

From TheJournal.ie Complaint upheld against gym over 'epileptic fit' ad Airside Bootcamp

Complaint upheld against gym over 'epileptic fit' ad

Epilepsy Ireland said the Facebook ad had caused upset and hurt to people with epilepsy and their families.

# asai - Wednesday 20 April, 2016

From TheJournal.ie Toyota told it can't claim to have the 'Best Built Cars in the World' Not Bragging

Toyota told it can't claim to have the 'Best Built Cars in the World'

A ruling by the Irish advertising authority has ruled it is no longer allowed to use the slogan in its advertising.

# asai - Wednesday 23 March, 2016

From TheJournal.ie Paddy Power criticised over "money back" ads Money Back Not Guaranteed

Paddy Power criticised over "money back" ads

A complainant wasn’t happy that a footnote was in a smaller font.

# asai - Tuesday 22 March, 2016

From TheJournal.ie Harvey Norman ad that referenced Leaving Cert students with 'sore heads' banned Coffee And Doughnuts

Harvey Norman ad that referenced Leaving Cert students with 'sore heads' banned

The advertising watchdog upheld a complaint that the ad appears to reference underage drinking.

From TheJournal.ie Donegal nightclub slapped on wrist for 'shag a ginger' night ad DJ Ginger Nuts

Donegal nightclub slapped on wrist for 'shag a ginger' night ad

The advertising watchdog has ordered that the ad not be used in the same format again.

# asai - Tuesday 1 March, 2016

From TheJournal.ie How bookies, e-cigarettes and kids meals can advertise changes today Unhappy Meal

How bookies, e-cigarettes and kids meals can advertise changes today

Food advertisements and ads for health and beauty products will now also be subject to more stringent examinations.

# asai - Thursday 17 December, 2015

From TheJournal.ie Irish company’s Caitlyn Jenner ad ‘offensive, transphobic and demeaning to transgender people everywhere’ Bad Ads

Irish company’s Caitlyn Jenner ad ‘offensive, transphobic and demeaning to transgender people everywhere’

The advertising authority received a number of complaints in relation to the ad.

# asai - Wednesday 18 November, 2015

From TheJournal.ie Here's why people thought this ad for smoked ham was 'offensive and disrespectful' Ham-strung

Here's why people thought this ad for smoked ham was 'offensive and disrespectful'

The ASAI published its latest complaints today.

# asai - Tuesday 28 April, 2015

From TheJournal.ie 'It is not ok to sing and dance while driving a car' Proceed With Caution

'It is not ok to sing and dance while driving a car'

The Advertising Standards Authority of Ireland received complaints about a recent Toyota advertisement among others.

# asai - Monday 2 March, 2015

From TheJournal.ie Man says Claudia Schiffer is a liar, Astras DO break down Careful Now

Man says Claudia Schiffer is a liar, Astras DO break down

A model mechanic she aint.

# asai - Thursday 18 December, 2014

From TheJournal.ie Paddy Power erection pun and Georgia Salpa eating chocolate are fair game for ads No Nuts No Glory

Paddy Power erection pun and Georgia Salpa eating chocolate are fair game for ads

So says Irish advertising standards.

# asai - Thursday 25 September, 2014

We didn't mean to objectify women, say Newbridge Silverware on banned ad

The ad for a new jewellery range was deemed too sexy by the Advertising Standards Authority.

# asai - Tuesday 23 September, 2014

From TheJournal.ie Newbridge ad deemed too sexy (not the Ronan O'Gara one) Mad Men

Newbridge ad deemed too sexy (not the Ronan O'Gara one)

The advertisement was deemed ‘overtly sexual in nature’ and ‘provocative’ by the ASAI.

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