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Dublin: 10 °C Tuesday 19 March, 2024
genuinely

The internet has unearthed this 1980s Avonmore ad starring a very young Miriam O'Callaghan

Ah, wouldja look?

YESTERDAY, THE IFI Player uploaded a rake of vintage Irish ads to its website.

Cue people all over the country avoiding work to take a stroll down memory lane and watch loads of auld ads from back in the day.

One of the ads in question is an Avonmore ad from back in the day.

It opens with a carton of milk crashing through ice.

GIF IFI IFI

The voiceover asks, “Why are more and more people buying Avonmore Fresh Milk?” The question on everybody’s lips, you know yourself.

They then proceed to ask loads of women on the street why they purchase Avonmore. (Men didn’t have opinions on trivial things like milk back then. That was the woman’s job, you see.)

We’re then treated to loads of women talking breathlessly about how “fresh,” “creamy,” and “beautiful” the milk is.

GIF IFI Player IFI Player

“It’s a nice size for handling.”

sgh IFI Player IFI Player

“Crisp, clear, cool taste.”

Haven’t heard this catchy a slogan since, “Easy, breezy, beautiful: Covergirl.”

GIF IFI Player IFI Player

Among the women they roped in to talk about how nice Avonmore Fresh Milk is?

None other than a young Miriam O’Callaghan.

I think it’s really fresh and creamy.

sfhj IFI Player IFI Player

MIRIAM!

The hair! The blouse! The shoulders!

She looks like she’s straight out of a John Hughes film.

the IFI IFI

Where does the time go? You can watch the ad in full here.

More: A rake of old Irish TV ads have been restored online and it’s just pure nostalgia >

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