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Dublin: 8 °C Thursday 28 March, 2024
The north face

Shoppers freak out as floor disappears beneath them in brilliant viral ad

The internet is going wild for this excellent ad by The North Face in Korea.

SHOPPING IS HARDLY a peaceful activity, but outdoor clothing brand The North Face have made it a little more nerve-racking for some of their customers.

The North Face decide to challenge a few Korean shoppers by putting them in the exact situation the clothing was made for – specifically, by making the floor retract beneath them, forcing them to grab a hold of the rock climbing wall to stay on their feet. Sound of them.

THE NORTH FACE KOREA / YouTube

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