Skip to content
This site uses cookies. By continuing to browse, you agree to the use of cookies. You can change your settings or learn more here.

Here's how Twitter reacted to the UTV Ireland launch last night

You need a bit more than Emmerdale to enchant the Irish public. Who knew?!
Jan 2nd 2015, 8:23 AM 5,803 1

UTV Television Season Launch Source: Sasko Lazarov/Photocall Ireland

AFTER MONTHS OF build-up, new channel UTV Ireland finally began broadcasting last night at around 7.25pm.

People were expecting something big, and excitement grew as a countdown clock (our second in just 24 hours) ticked away the seconds to the launch.

We were introduced to UTV Ireland with a slick ad featuring all the presenters and shiny new shows, but a sense of anti-climax began to grow when the first programme broadcast by the new channel was… Emmerdale.

Twitter sent up a general cry of “Is that it?!” Yes, that appeared to be it.

Some were mad about getting Pat Kenny instead of ITV’s screening of The Dark Knight:

And others were sad at having to say goodbye to Julian.


But it wasn’t all doom and gloom – some users asked others to give the new channel a chance:

And a few were impressed by the continuity announcer’s fancy tux. Swanky.

We’re a tough bunch to please. Maybe the Westlife farewell special on at 6pm this evening will cheer everyone up?

More: It’s here – UTV Ireland will go live this evening>

Send a tip to the author

Valerie Loftus


    Back to top