A video aimed at young people moving back in with their parents, shared by the Department of Housing, was meant to be helpful... but it didn't land like that. At all. No sir.
Christine Bohan, Jane Matthews and Rónán Duffy unpick why the backlash was so immediate and the lessons needed for the government on talking about the housing crisis. Do decision makers really understand just how hard things have become for an entire generation of renters?
Also: If you don't understand why Ireland’s nitrates derogation is controversial, you will after this episode.