THERE’S A NEW debate in town. By town, we mean ‘on the internet’.

How do you pronounce this shop that you spend hours of your life in and tons of your money on?

DennisM2 DennisM2

Is it Pry-mark, or Preemark?

A fierce debate has broken out on the internet and it’s changing how we view the world.

Whoops!

We couldn't find this Tweet

In Northern Ireland, they call it PREEmark

But in Scotland, it’s Pry-mark

It’s outright NOT preemark

Whoops!

We couldn't find this Tweet

a_marga, Flickr a_marga, Flickr

People were getting pure angry about it

Whoops!

We couldn't find this Tweet

These former employees seem to think they’ve got all the solutions

Primark have confirmed they intend to be called Pr-Eye-Mark with a Q+A on their website

Primark Primark

So there you have it, lets put this argument to bed

Or, you could just save yourself a load of hassle and call it when we call it in Ireland:

Penneys.

DailyEdge is on Snapchat! Tap the button below to add!