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Irish people in London are cracking up over the '4GEE' mobile network

Strap in 4GEE.

UK MOBILE carrier EE has a 4G network. Only it’s not called a 4G network.

It’s called a 4GEE network.

The publicity campaign is called “4GEE and Me”. Apparently having 4GEE means you can “take the fun with you”.

The adverts also urge people to get strapped in to 4GEE.

YouTube YouTube

Unsurprisingly, Irish people aren’t taking this well. The network launched 16 months ago, to widespread laughter from this side of the water.

And a few weeks ago, Dara O’Briain appeared on 8 out of 10 Cats Does Countdown and helpfully explained to the British what they are accidentally saying.

Gee is kind of our word for fanny, or lady garden, or bits. One of your major telecommunications companies changed their name to EE, and all over the country there are massive posters with the hashtag #4GEE. If you’re Irish, this is hilariously funny.I would love to be strapped in 4GEE.

Billy Connolly / YouTube

Oh, England.

In fact, it’s not even just people in London that are laughing. A number of UK cities are now signed up 4GEE, including Liverpool, Manchester, Belfast and Newcastle.

God love them.

Quiz: How Irish And Immature Are You?>

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