OH, AIRBNB. Surely you noticed something was amiss with your new logo?
Look at it there. It’s like a Rorschach test for the tech era. But what most people were seeing wasn’t a pretty butterfly.
No, they were seeing nether regions. All of them
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The house rental service unleashed their new logo, named Bélo, which is supposed to be an A merged with a heart and a place pin. But we know better. To make matters worse, they’re asking people to design their own versions with a handy online tool.
Of course, people have taken some creative control
Speculation as to their inspiration was rife
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But all hope isn’t lost
