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Have you ever bought anything because an influencer flogged it?

Be honest.

WE MIGHT THINK we’re not easily advertised to, but we’d probably be wrong.

shutterstock_1017630214 Source: Shutterstock/weedezign

Whether you’re watching TV during an ad break, standing at a bus stop in front of a billboard, or watching your favourite bloggers or influencers show you their latest ‘haul’ on Instagram, you’re being sold items.

Sometimes it works, sometimes you flick through in despair.

But what about the times when they just sell it so well?

First of all, there’s no shame in buying something because it looks cool. You do it all the time, even you, Steve at the back who claims he’s never heard of One Direction. But have you ever bought anything directly from an influencer? I’ll start.


My whole skincare routine is made up of products recommended to me by influencers in the industry, but I had to be in the market for it in the first place. I’m not going to suddenly leg it down to my local car dealership because an influencer got a free car.

So tell us – Has an influencer ever convinced you to buy something?

Poll Results:

Not that I remember (723)
Yes (327)
If I'm confident it's not an ad (113)
Only if they offered discounts or something (39)

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