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Dublin: 12 °C Saturday 4 April, 2020

The coveted Kat Von D makeup is *finally* available in Ireland - here's what you need to know

No longer must we beg lipsticks off pals going to the States!

REJOICE, MAKEUP FANS! The much sought after US brand Kat Von D Beauty is now available in Debenhams.

If you’re new to the brand and not sure why this is making beauty lovers up and down the country shed tears of joy, here’s a little explainer.

Who’s Kat Von D anyway?

Spain Kat Von D Source: AP/Press Association Images

Kat Von D is a tattoo artist best known for her work on the reality TV shows Miami Ink and LA Ink – she’s tattooed people like Lady Gaga, Miley Cyrus, and Beyoncé.

In 2008, she launched her own makeup line with the US chain Sephora, which has since become a huge favourite of beauty bloggers.

What’s so good about it?

kleen kut 🔪❤️ [everlasting liquid lipstick: #SantaSangre red by @katvondbeauty]

A post shared by Kat Von D (@thekatvond) on

In keeping with Kat’s gothic look, the brand champions unusual colours and backs them up with great quality. The products are also vegan and cruelty-free.

It was also one of the first to hop on the matte liquid lipstick trend, and has an excellent shade range – there’s everything from brown to blue here:

Everlasting Liquid Lip Galore! Which one's your fave?! 💛💚💜💙💗❤️

A post shared by Kat Von D Beauty (@katvondbeauty) on

The range has been snapped up by many an Irish gal visiting the States, and fans are absolutely delighted that it’s finally available here:

OK, I’m interested. Where should I start?

The pen says it all. This waterproof formula will keep your winged liner put all day long 🏆 #TattooLiner #Trooper

A post shared by Kat Von D Beauty (@katvondbeauty) on

By far the most raved-about KvD product is the Tattoo Liner in Trooper (€20), a liquid eyeliner pen which a) is actually black and b) stays on as long as you want it to.

You should also dip in to the Everlasting Liquid Lipsticks (€20), particularly the nude brown Lolita, which has gained cult status for being pretty much universally flattering.

BACK IN STOCK ALERT!!! Get yours while you can! 💘 {}

A post shared by Kat Von D Beauty (@katvondbeauty) on

Elsewhere, her Shade and Light matte eyeshadow palette (€45) has a really practical selection of shades in three ‘quads’ to create different looks:

Where can I get it?

For the time being, Kat Von D Beauty is available online only at – the company has promised to keep us updated on when it will be available in-store.

Happy shopping!

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