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kylie cosmetics

Kylie Jenner released a new makeup line last night and there was absolute pandemonium

It completely sold out in 45 minutes. Madness!

THE HYPE OVER Kylie Jenner’s makeup line has not died down a bit since it launched last year, with fans still clamouring to get their hands on the goodies.

So far, Kylie Cosmetics has been limited to lipsticks, lip liners and an eyeshadow palette, but in honour of her birthday, she’s stepped up her game.

The Birthday Edition collection includes mini lipsticks, cream eyeshadows, a gold lipgloss, and ‘Kyliner’ (or eyeliner, to you and me), with prices ranging from €14 to €37.

Everything comes in special gold-dripped packaging, and will be available until August 10, the day of Kylie’s birthday.

As with Kylie’s other products, the collection has caused a frenzy amongst makeup lovers – people hunkered down in front of their laptops a good hour before the site even went live:

It was released last night at 11pm Irish time and sold out completely within 45 minutes.

The reality TV star thanked her customers for “all the love” on Instagram:

Wow, we had a crazy amount of people on the website today did not expect this! Thank you for all the love it inspires me and motivates me to always do the best I can for you guys…

Successful customers took to Twitter to gloat about their purchases:

Others were put out that once again, there were not enough products to meet demand:

Yet more are steeling themselves for the restock (this Thursday at 9pm Irish time, if you’re interested):

Makeup is no joke, y’all.

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