Dublin: 3 °C Sunday 25 February, 2024
man with a plan

Man gives the homeless Abercrombie & Fitch clothing just to annoy its CEO

The A&F CEO doesn’t want you wearing the company’s clothes if you’re not attractive and thin.

LIKE MANY PEOPLE, Greg Karber wasn’t really impressed when Abercrombie and Fitch’s CEO said that they didn’t want anyone ‘unattractive’ or over a certain size shopping in their stores.

Greg, however, is not the type to just get annoyed about something and then forget about it.

Instead, he’s attempting to change the brand’s image by ‘fitching the homeless’.


Some have criticised his plan, saying it uses homeless people for a selfish cause rather than actually attempting to help their plight, while others argue that everyone benefits from the scenario.

One thing’s for sure, it’s getting a lot of attention.

Clothing chain willing to pay Jersey Shore stars NOT to wear its clothing>

Column: Do Abercrombie tracksuits represent the American dream?>

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