This site uses cookies to improve your experience and to provide services and advertising. By continuing to browse, you agree to the use of cookies described in our Cookies Policy. You may change your settings at any time but this may impact on the functionality of the site. To learn more see our Cookies Policy.
Dublin: 3 °C Thursday 14 November, 2019

A ton of brands made the exact same mistake with their scheduled New Year's tweets

Not so hasty, you guys.

SCHEDULING ‘HAPPY NEW YEAR’ tweets ahead seems like a great idea, right? Wrong.

New Year's Eve preparations Trinity College Dublin during last year's NYE celebrations Source: Niall Carson/PA Wire

Hapless brands and companies across the UK have been wishing their followers a Happy New Year on Twitter – 24 hours early.

You see, somewhere along the way, someone (well, quite a few people) simply scheduled a tweet for midnight on December 31, thinking everything would be alright.

Guys. GUYS. It’s not alright.




The Irish Computer Society was also among the fallen:


You had one job, social media managers. You best get your act together for 2017.

Elton John photobombed a lad who was trying to take a sneaky photo of him>

A couple rescued a squirrel, and now it’s happily living in their Christmas tree>

  • Share on Facebook
  • Email this article

Read next: