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Dublin: 9 °C Friday 26 April, 2019
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People are going mad for these $100 gold-encrusted donuts

They’re buying them in DOZENS. What a world.

A NEW YORK restaurant is selling $100 donuts sprinkled with 24-carat gold – and people are actually buying them in their droves.

And here we were thinking that you’d be cracked to spend over €5 on any sort of pastry. Well now.

The Golden Cristal Ube Donut The Manila Social Club presents their infamous gold-ube donut, adorned with icing made with Cristal champagne and filled with an ube mousse, champagne jelly, and covered with 24k Gold. $100 per donut. For more information or to inquire about placing an order, please go to www.ManilaSocialClub.com. #manilasocialclub#williamsburg#newyears#ube#filipinofood#pinoyfood#donuts#goldleaf#champagne#doughnuts#nyc#f52grams#newforkcity#eatmunchies#eeeeeats#cristal#bubbly#bestrestaurants#cheflife#feastagram#buzzfeedfood#filipinofoodmovement#huffposttaste#forkyeah#feedfeed#tastingtable#eater#zagat#dessert#richdessert Source: Instagram/manilasocialclub

The golden donuts are the brainchild of Bjorn DelaCruz, owner and chef of the Manila Social Club in Brooklyn.

The Filipino restaurant opened in April of 2015, and quickly became popular for their donuts made of ube, a purple yam that is a delicacy in the Philippines.

@manilasocialclub is taking UBE DONUT ORDERS for this Friday, Nov 20th! We take Pre-orders ONLY, make donuts fresh Friday morning, pack them up, and have them ready for you to pick up every Friday! Please go to www.ManilaSocialClub.com and click the Donut Order Form link to order! Thanks, @richthebarber at @filthyrichbarbershop for taking this awesome pic! #manilasocialclub#brooklyn#williamsburg#donuts#fresh#homemade#ube#dessert#sugar#mornings#coffee#doughnut#feastagram#buzzfeast#newforkcity#eater#timeoutnewyork#sweets#doughnuts#ubedonuts#filipinofood#pinoyfood#filipinos#nyc#pinoy Source: Instagram/manilasocialclub

DelaCruz began experimenting with different flavours, eventually coming up with the Golden Cristal Ube Donut - a regular ube donut with Cristal champagne icing, champagne jam, and edible 24-carat gold flakes.

The gold-encrusted donuts cost $100 each, but that hasn’t deterred customers – DelaCruz told Buzzfeed that people are buying them by the dozen:

We made it for fun, and people wanted to buy it, so we’re not going to stop them.

There’s your cue, Aungier Danger and Dublin Donut Company

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