IT’S ONE OF those hidden truths no one actually wants to talk about. We don’t wash our jeans as regular as we would wash our other clothes.
Why is that?
According to Who What Wear, you should be washing jeans every four or five wears, because anything else will fade the dye. They should also be washed in cold water instead of chucked in with a normal wash.
The CEO of Levi’s, Chip Bergh, caused controversy when he claimed people should never wash their jeans. Bergh explained that he ‘spot-cleans’ his jeans with a toothbrush because washing them causes damage and is a waste of water.
But is that completely disgusting?
There has been no evidence to suggest not washing jeans is bad for your health. This is the case for the average jean-wearer, and maybe not someone who walks through sewers for a living. A student at the University of Alberta in Canada wore his jeans for 15 months straight without a wash, then tested the bacteria levels. They found that the unwashed pair carried the same amount of bacteria after they’d been washed and worn again for 13 days.
So, take your pick.
Tell us – How often do you wash your jeans?