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Hey, magazines: Stop chopping up expensive lipsticks for your photo spreads

It physically HURTS US to see it.

WE LOVE MAKEUP. We like looking at it, trying it on, and reading about it in magazines.

However, we want to highlight a horrific practice that is rampant in said magazines: Destroying makeup for beauty spreads.

Makeup lovers of a sensitive disposition may want to look away now.

Lipstick GIF - Find & Share on GIPHY GIPHY GIPHY

For years, they have been cutting the tops off lipsticks…

C4wabQUUYAEwhG1 Twitter / @catinhardhat Twitter / @catinhardhat / @catinhardhat

Spilling nail polish all over the gaff…

And chopping up powders that cost over a hundred euro.

CgUl7MIWEAEgOxf Twitter / @valerieloftus Twitter / @valerieloftus / @valerieloftus

Now, even brands are doing it to their own products.

Tweet by @Urban Decay Urban Decay / Twitter Urban Decay / Twitter / Twitter

It hurts, dammit. We know it’s all about adding visual interest, but it hurts.

Surely there’s a better way? Surely it’s painful to chop into a beautiful, perfect new lipstick like this?

CN_kxqoWUAAvsf0 Twitter / @trsttn Twitter / @trsttn / @trsttn

So today, we are making a small appeal to magazines worldwide: Stop the barbarism. You’re putting years on us.

And if you’re at a loss as to what to do with all that unused makeup hanging around, there are a few suggestions…

We’ll take it off your hands! We’re not picky. Call us.

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