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ASOS is bringing out its own line of cheap and cheerful makeup, and it looks very cute

It was only a matter of time.

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#ASOSGoplay 👄 @asos_faceandbody

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ASOS IS QUICKLY turning into a one-stop shop for beauty as well as fashion – and if you regularly haunt the New In pages, you’ll be delighted by this news.

In the summer, it joined the ranks of retailers selling beauty boxes and soon, it will launch its very own budget makeup line.

They’ve been subtly teasing it on Instagram for a while now, but today they finally gave us a gander:

asosbeauty Source: ASOS

Coming later this month, the Face and Body collection will include liquid and matte lipsticks, contouring palettes, eyeshadows, and chubby highlighting sticks, with 46 products in total.

The pink packaging is cute out:

Happily, the price point is looking pretty good too - according to Metro, lip pencils and eyeliners will be around €5, while pressed powders will go for about €10.

We can sense a few of these will be slipping in to our baskets in the very near future…

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