Dublin: 14 °C Thursday 24 June, 2021

Everyone is slightly baffled by this VERY risqué ASOS top

‘Body bows’, anyone? NSFW.

WE’VE SEEN SOME very strange things on ASOS. But this ‘Unwrap Me’ Body Bow by the lingerie brand BlueBella just takes the biscuit.

bluebella Source: ASOS


image2xxl Source: ASOS


The body bow costs a mere €22.53 (plus whatever your salon charges for a rigorous bikini wax).

If you want to buy one, that’s fine – only it’s being thrown up in people’s targeted Facebook ads titled “You don’t wanna miss this. Here are some things we thought you’d like.”

And well, they’ve gotten that part very wrong, haven’t they?

‘A massive tit bow’. LOL.

To their credit, ASOS have been answering the incredulous tweets with good humour:


We’ll stick to the actual clothes, ASOS. Thanks all the same.

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